How to Measure the Success of Your AI Voice bot? (2023)

How to Measure Voice bot Success (Blog)

According to a study by PwC 7 out of every 10 people prefer voice search over typing. Voice bots are all the rage these days, and it's not hard to see why. In a world that's constantly buzzing with technology, the allure of AI-powered voices is undeniable.

From helping you find the nearest coffee shop to assisting with complex customer inquiries, these digital wonders are changing the way we interact with businesses. So, why are voice bots the talk of the town, and how can you measure their success? Buckle up, because we're about to explore this exciting realm and dive deep into the metrics that matter.

In this blog we’ll cover:

Why are Voice Bots the Talk of Town?

Voice bot Popularity Over the Decade

Imagine you're shopping online for a new pair of sneakers. You visit a website, and before you know it, a friendly AI voice pops up, ready to assist. It's quick, efficient, and oh-so-helpful. This is the magic of AI voice bots, and they're not just for shopping. They're in banking, healthcare, travel – you name it.

Businesses are embracing AI voice bots because they're like 24/7 superheroes for customer service. Voice bots like VoiceGenie never need a coffee break, they don't take sick days and can talk in over 100 languages. It's like having a global customer support team at your fingertips.

But what makes them truly remarkable is how they cut costs while elevating the customer experience. Customers don't have to wait on hold for hours, and businesses save big on support staff salaries. Win-win, right?

How Voice Bots Can Improve Business Operations?

Let’s say, you run a small e-commerce store, and your customers have questions at all hours. With a voice bot, they get instant answers. No more midnight emails or irate customers waiting in the dark.

And scalability? AI voice bots can handle thousands of conversations simultaneously. As your business grows, they grow with you – no need to hire an army of support agents.

Need real-world proof? Take Domino's Voice assistant Dom, for instance. It has accounted for up to 50% of sales of their pizzas and other eatables via digital medium proving that customers are enjoying the experience that they’re having using the voice bot.

3 Vital Stats for Measuring Your AI Voice Bot's Performance

Now, let's dive into the metrics that matter. Because what's the point of having a superhero if you don't know how to measure their success?

Here are the key stats you should look out for:

1. Customer Satisfaction (CSAT):

Customer Satisfaction Lifecycle Across Stages

Ever wondered if your customers are doing a victory dance too? Customer Satisfaction (CSAT) is the magic number. It's like a mood ring for your business – the happier your customers, the greener it gets.

But how do you measure CSAT? Simple. Ask your customers. Gather their feedback, analyze it, and voila – you've got your CSAT score. A high score means your AI voice bot is a hit. Want it even higher? Optimize, refine, and personalize.

2. Success Rate:

Here's the deal: if your AI voice bot can't get the job done, it's like having a superhero who can't fly. You need to measure its success rate.

Calculating it is straightforward. Set benchmarks, see how your bot stacks up, and refine its skills. VoiceGenie, with its intent recognition superpowers, ensures a high success rate. Customers get what they need, pronto.

3. Return On Investment:

Let's talk business. We all love a good return on investment, don't we? ROI is the cold, hard proof that your AI voice bot is doing wonders. It's like watching your money grow on trees.

Calculate it using this formula: (Net Profit - Investment Cost) / Investment Cost x 100. Strategies to maximize ROI? Smart deployment and constantly tweaking your AI voice bot for peak performance.

KPIs for Assessing Your AI Voice Bot's Success

Now, let's dive deeper into the KPIs that truly measure your AI voice bot's success. Here are 10 metrics you must look out for:

Business-Related Metrics:

1. Net Promoter Score (NPS):

NPS Score Measurement Scale

NPS is the gold standard for measuring customer loyalty. It's like asking, "Would you recommend this to a friend?" Businesses like yours use it to gauge how much customers trust them.

High NPS? Congratulations, you're acing customer relations. Want to nudge that score higher? VoiceGenie can surely help you with that. Personalized recommendations, and quick issue resolution – they're your secret weapon to turn customers into die-hard fans.

2. First Call Resolution Rate:

FCR Rate is your customer support superhero. It's all about solving problems in one go. Voice bots excel at this, ensuring customers don't need to call back with the same issue.

VoiceGenie ensures that your FCR Rate skyrockets, leaving customers delighted with swift resolutions.

3. Call Handling Time:

Time is money, they say. And they're right. Call handling time is where your business can save big bucks. The less time it takes to resolve issues, the more customers you can help.

Voice AI excels in this arena. They're like speedy bullets, zipping through customer queries. Share those best practices with your bot, and you'll be the Usain Bolt of customer service.

4. First Response Rate:

Waiting is so last century. Customers expect lightning-fast responses. That's where measuring response rate comes in. AI voice bots are your turbocharged messengers, ensuring no query goes unanswered.

How to keep that rate high? Continuously fine-tune your voice bot's responses, making them faster and smarter.

5. Average Handling Time (AHT):

How to Calculate AHT (Calcualtion Formula)

The less time customers spend on the line, the happier they are. Average Handling Time (AHT) is the metric that measures how quickly your AI voice bot resolves issues.

VoiceGenie ensures that customers get what they need in record time, enhancing overall satisfaction.

6. Containment Rate:

Containment Rate - Balance ScenarioContainment rate gauges how well your voice bot handles issues without human intervention. High rates mean happy customers, while low rates signal inefficiency.

Yet, don't fixate solely on containment. Sometimes, it's about quality over quantity. Resolving issues wrongly can backfire, hurting CSAT, NPS, and returning customers.

Focus on an exceptional customer experience. Boost containment while elevating CSAT and NPS. Happy customers will keep coming back for more.

7. Returning Customers:

Returning customers tell us if users come back to your digital assistant within a week to ten days. It's like a loyalty check. 

If users switch to other channels, it might be a sign the bot needs improvement. High returning customers can overwhelm other channels, making the promise of automation shaky.  Remember, the bot should keep users coming back, not drive them away.

Technical Success Metrics:

8. Intent Classification Rate:

Intent Classification - Practical Scenario

Your voice bot's ability to understand customer intent is crucial. A high Intent classification rate means your bot gets customers like no other. Train it to recognize intents better, and you'll see happier customers coming your way.

9. Word Error Rate:

It's like a spell-check for voice bots. WER measures how accurately your bot recognizes words. The lower, the better. High-intent recognition can compensate for some errors, but striving for high accuracy is what you should aim for.

10. Latency:

Latency, the speed of your voice bot's response, is crucial. Unlike chatbots, voicebots must be lightning-fast to keep users engaged. 

The goal? Keep latency under 1-2 seconds, or better yet, faster. Slow responses risk losing customers and the dreaded label of "ineffective." Fast and agile – that's the voicebot way.

Wrapping Up:

In a world driven by technology, voice bots are the future. They save time, cut costs, and keep customers smiling. And measuring their success? Well, it's as easy as calculating your morning coffee's ROI.

To unlock the full potential of AI voice bots, why not take VoiceGenie for a spin? It's the AI voice bot that's taking businesses by storm. Whether you're in customer service, healthcare, e-commerce, or any other industry, VoiceGenie has got your back.

So, let's sum it up – measuring AI voice bot success is a breeze, and with VoiceGenie, you're in for an adventure that leads to happier customers, smarter operations, and a thriving business. Book a risk-free demo today and let the magic begin.

Comments

Related posts

Search 5 Practical Ways to Leverage Voice Bots for Effective Lead Qualification
7 Voice Bot Myths That Are Keeping You From Scaling Your Business Search